Maximizing Revenue: How Roof Financing Boosts Contractor Sales
Maximizing Revenue: How Roof Financing Boosts Contractor Sales
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Roofing contractors can find themselves struggling to generate revenue because many homeowners will approach them about bids for roof replacements or repairs, only to be rebuffed after submitting an estimate as they can’t afford to pay for the work in one lump sum.
These financial constraints put your customers at a disadvantage and your business at risk because the customer still needs important roofing work performed and your business still isn’t generating important revenue from that job.
Since the goal is to maximize revenue, wouldn’t you take every opportunity to reach that objective? Especially when it benefits the long-term success of your business operations? Financing plans through Fund My Contract let potential customers choose how they wish to pay for your services when they can’t pay in full, upfront, in one lump sum. Our network of third-party lenders has worked with roofing companies just like yours to boost revenue, improve cash flow, and increase customer satisfaction
Homeowners who are given the kinds of flexible financing options that your roofing business provides will be more likely to hire your roofing company over the other guys in your competitive market.
Why Roofing Contractors Choose Fund My Contract to Boost Revenue
Potential customers choose roofing companies that offer more options. When you work with Fund My Contract to present financing plans to your customers, your business becomes a one-stop shop that caters to all of their roofing home improvement needs.
Our network of third party lenders are ready to work with your business to develop the most effective and innovative financing options in the industry, financing offers you the opportunity to reach a wider customer base because it reduces the barriers to conversion that can price some of your potential clients out of hiring your services.
Providing financing options to your customers allows for more sales and higher invoice totals because you are increasing your customers’ spending power by giving them more choices of how to pay for your products and services.
Most homeowners who need roofing work don’t have the cash on hand to pay for that work in one payment. So they hesitate and your business is left waiting to generate revenue. Flexible payment options through Fund My Contract allow for your customers to pay for the work over time with low monthly payments, flexible payment terms, and promotional interest rates that run for a limited time, creating a sense of urgency to move forward with the project and get that job on your work schedule.
Financing Plans Give Your Business the Competitive Edge
Meeting with a homeowner about the work that he or she needs done to their roof must result in more revenue for your business. A service call, even for something minor, should yield income that helps you grow your business. The cost of the work may make that homeowner reluctant to move forward with such a big job because the expense isn’t something that he or she has factored into the monthly budget.
So the homeowner tells you that he or she needs to “think about it” and you get paid for showing up to their home and leave with little to no assurance that you have booked another job with that homeowner. Chances are, that job will not materialize in the future. The homeowner is likely shopping around for the best deal on the work and may find one of your competitors willing to do the work at a lower cost with the quality to match.
But if you were to offer financing options to the homeowner at the time you or some other member of your sales team met with them, price objections could have been reduced or eliminated altogether as the homeowner realized he or she wouldn’t have to pay for the full cost of the job all at once.
One or more financing programs for which the homeowner may qualify could ease their economic uncertainty because they would have the option of paying for the work over time, splitting up the cost along low monthly payments that fit in much easier with the homeowner’s monthly budget.
This gives your business the competitive edge over your competitors because now you can turn a service call into a paying gig that generates revenue quicker without giving the homeowner a chance to compare prices with your competitors and possibly hire one of the other less-qualified roofing professionals in the area to do the work instead.
Your business offers financing programs that other businesses do not and that puts your roofing company in position to book more jobs with fewer price objections from homeowners who want to hire your services but can’t pay upfront all at once.
Customer Satisfaction Equals More Sales
Turning new customers into repeat customers means providing an exceptional customer experience that will have them talking about your business to friends, colleagues, and family members who are looking for roofing contractors in your area. Working with a financing partner like Fund My Contract enhances customer satisfaction because we offer financing options that make it easier to get repairs and other roofing work done at a cost that is affordable and easier to factor into a monthly budget.
The high quality of your roofing work is already a popular selling point among previous customers who have already spoken highly of your capabilities in online reviews. You are the roofing contractor with five-star ratings and with so many new customers seeking out the goods and services they need online, the roofing industry is no exception. That means putting your best foot forward from the very first interaction that most prospective customers will have with your business.
If the customer sees that your roofing company not only provides top-quality roofing work but offers financing options that make the work more affordable, you can attract more sales from more customers who reach out and contact your business for an appointment.
Are You Ready to Offer Financing to Your Customer Base?
Enhanced customer satisfaction means more sales which helps you maximize revenue. The fact that your customers can pay over time also gives them more spending power to purchase more products and deluxe services to ensure a well maintained roof and your business is the one that benefits.
How does that sound? If you are ready to generate more revenue, drive up sales, and succeed in a competitive marketplace, then it’s time to call Fund My Contract. Speak with one of our roof financing specialists to learn more about how financing can accelerate your business operations for more robust growth and expansion. Why wait? The time is now. Start succeeding today.
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